Publications
Subject(s)
Strategy and general management
Keyword(s)
Strategic management, strategy Evolution.
Volume
13
Journal Pages
8–18
Subject(s)
Strategy and general management
Keyword(s)
competitive, dual strategies, vision, strategy and business systems
This key note address examines the future of strategic management theory and practice. Specifically, the speech proposes that six "strategic leadership" tasks will take priority: dual strategies; putting vision and mission ahead of strategy; fit between market opportunity, leadership purpose and firm resources; strategy as the hinge between the changing external world and internal company resources; competition between entire business system; and delegation of strategy making to managers below corporate and business unit levels.
With permission of Elsevier
Volume
59
Journal Pages
310–314
Subject(s)
Strategy and general management
Keyword(s)
dual strategies
Volume
40
Journal Pages
73–81
Subject(s)
Marketing
Keyword(s)
strategy, strategic windows
With the permission of the American Marketing Association
Volume
42
Journal Pages
21–26